ThinkMarkets is a global leader in multi-asset trading and financial technology, empowering traders worldwide with access to forex, equities, indices, commodities, and digital assets. Since 2010, we have built a presence in over 100 countries, combining cutting-edge innovation, strong regulatory foundations, and a seamless trading experience.
As we scale into the next frontier of finance, we are launching our Digital Assets division, bringing together trading, staking, stablecoins, DeFi access crypto payments into one platform ecosystem.
We are seeking a proven, commercially driven leader to serve as Head of Digital Assets, the founding GM of our new division. This individual will define and execute the strategy, lead product design, drive marketing and operations, scale the team, and act as the “first person on the ground” for our crypto venture, based in Chicago. The role spans strategy, execution, team leadership, and cross-functional alignment, reporting directly to the CEO. This is a rare opportunity to build a world-class team and shape a new frontier in digital finance from the ground up.
Key Responsibilities
Strategic Leadership
Develop the strategic roadmap for the Digital Assets division — spanning trading, staking, yield products, DeFi access, stablecoins, wallets, and protocols.
Define commercial strategy: product-market fit, go-to-market, monetization models, global expansion.
Lead cross-functional collaboration across Technology, Product & UX, Marketing, Compliance/Legal, Operations, and Finance to ensure cohesive execution and scale.
Identify, evaluate, and secure key partnerships with blockchain protocols, liquidity providers, custodians, stablecoin issuers and on-chain strategies.
Product & Technology Oversight
Set product strategy for web + mobile platforms (crypto trading, wallet functions, staking services, DeFi access).
Work closely with engineering/design teams to oversee UI/UX direction, ensuring optimal conversions and user experience.
Stay at the forefront of blockchain ecosystems and convergence of fiat money into the crypto ecosystem (Layer-1/Layer-2, smart contract tokenomics, tokenized securities and lending )
Commercial Growth & Marketing
Build the go-to-market strategy across retail and institutional segments, encompassing user acquisition, affiliate and influencer channels, paid media, and community or crypto events.
Drive key KPIs: user growth, retention, trading volume, wallet activation, Total Value Locked (TVL), staking participation, revenue per user.
Define pricing, rewards, incentive programs, token/utility design (where applicable) to align platform growth with user incentives.
Secure strategic ecosystem partnerships (DeFi protocols, exchanges, institutional counterparties) to expand market reach and strengthen credibility.
Operations & Leadership
Serve as division head — recruit, build, scale a high-performing cross-functional team across Product, Design, Marketing, Operations, Growth.
Manage P&L for the Digital Assets business line; set budgets, targets, monitor performance, and optimize resource allocation.
Collaborate with Compliance/Legal to ensure U.S. and global regulatory requirements are built into product design and operations.
Represent ThinkMarkets in industry conferences, blockchain/crypto ecosystems, media opportunities; serving as the public face of ThinkCrypto.
Required Experience & Skills
10+ years in fintech, trading platforms or blockchain/crypto ventures, including 5+ years in senior leadership or a founding role in a new venture or division.
Proven track record of scaling a crypto applications, DeFi protocol or Web3 platform from early stage to significant adoption.
Deep domain knowledge of blockchain protocols, stablecoins, smart contracts, liquidity mechanics, tokenomics.
Strong commercial acumen: user acquisition, retention, growth analytics, financial modelling, monetization strategy in the crypto/fintech context.
Hands-on experience with crypto marketing: affiliate systems, paid channels, community/influencer ecosystems.
Demonstrated ability to work directly with cross-functional teams (Product, Design, Operations, Technology) and the ability to operate as a founding leader in a new business line.
Excellent leadership, team building and stakeholder management skills; comfortable operating at C-level reporting directly to the CEO.
Willing to be based in (or relocating to) Chicago and travel as required.
Preferred
Prior experience in a regulated exchange/crypto brokerage environment.
Experience integrating DeFi features (staking, yield farming, liquidity pools) into centralized platforms or hybrid models.
Hands-on UI/UX product lifecycle management experience for crypto or trading apps.
Exposure to international operations (LATAM, EU, APAC) and multilingual cross-border teams.
Compensation & Package
Competitive base salary + performance-based bonus tied to division growth and KPIs.
Next Steps
Submit your CV with a cover letter outlining your crypto product/scale experience, leadership highlights and why you are motivated to join ThinkMarkets as Director of Digital Assets.